Summary

Students Trust Futures is a cutting-edge education savings plan tailored to specific markets with customized strategies for parents. Dedicated to helping parents save and grow funds for their children's education, STF sought our expertise for a brand redesign.

What we've done

1. Strategic Discovery

2. Web Application Redesign & Optimization

3. Sales Deck

4. Brand Identity

5. Marketing Collateral

Our approach infused a fresh and clean aesthetic, featuring a vibrant yellow accent color in their brand kit reminiscent of a highlighter—a symbol deeply connected to education. Our work not only enhanced STF's visual appeal but also established brand credibility, positioning them as the optimal choice for parents seeking a trustworthy solution for their children's education fund.